Word: maile
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Dates: during 1930-1939
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...morning off tiny Bird Island in the Leeward Archipelago Franklin Roosevelt accomplished the one thing still necessary to make his trip a complete success. At 7:15 a. m. after an early breakfast the Indianapolis and Chester anchored and while the destroyer Phelps sped north with pouches of Presidential mail, four small boats were lowered and Franklin Roosevelt in one of them spent three hours catching 34 fish, chiefly pompano and barracuda...
...slipped from her lofty position for the first time in 1934 when Federal prosecutors preparing mail fraud cases against certain oil company officials heard that an attempt had been made to bribe other Federal officials in the interest of the defendants. Their investigation resulted in indictments against Queen Helen, Justice Gavin Craig of the District Court of Appeals and a minor politician named Joseph Weinblatt. Last year Justice Craig and Weinblatt were convicted and sentenced, but Queen Helen was freed...
...money he saved on publishing he spent on fancying up the catalog, testing products and types of illustration and copy. He created a department to study the costs of business getting, cut them down to about 5% of the price of each item compared to the usual 10% in mail-order houses. He discovered and concentrated on lines with the greatest profit margin: furniture, stoves, tires, men's clothes. And he developed Spiegel's two cardinal policies: 1) sell everything on credit; 2) sell more goods to fewer customers...
Time payments, Modie believed, kept the name of Spiegel's sweet in the customer's mind. So also did supplements to the old half-yearly catalogs, and other literature which he mailed out every ten days or so. More remarkable was Modie's minimum sales policy. Because it is obviously cheaper to service a few large accounts than many small ones, Spiegel's now refuses cash orders under $5. The average sale in a mail-order house is around $3. Spiegel's sales average...
...Rubber Co. last week announced a novel method of meeting the Robinson-Patman Act. After the turn of the year a new subsidiary called U. S. Tire Dealers Mutual Co. will purchase tires from the parent company on an equal footing with big buyers like motor-makers and mail-order houses. Mutual will handle all distribution, passing on the profits, if any, to its dealers. Thus while the dealers will still have to pay more for their tires than volume customers, the difference will be exactly equal to the extra cost of selling in small quantities. U. S. Rubber will...