Word: mainichi
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Dates: during 1960-1969
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...Asahi Shimbun poll that claimed 42% of all Japanese believe that the loss of South Viet Nam to Communism would have no effect on Japan, Reischauer took editors and public alike to task for "serious misapprehensions." In his new "high posture," Reischauer specifically attacked Foreign Editor Minoru Omori of Mainichi Shimbun (circ. 6,400,000), who, after watching a North Vietnamese propaganda film, declared that the U.S. had bombed a leprosarium near Hanoi "for ten days straight." First response to the Reischauer speech was indignation, but eventually Reischauer's reputation paid off. Much greater attention is now being paid...
...pigeons have dovetailed nicely into less somber editorial projects. When Crown Prince Akihito sailed on his first overseas tour, Tokyo's Mainichi Shimbun (circ. 3,800,000) sent along a photographer and four birds; one brought a royal picture home from 250 miles at sea for a front-page scoop. Wings beat for Mainichi again when U.S. Interior Secretary Stewart Udall climbed Mount Fuji in 1961. Halfway to the summit, a cameraman released two pigeons which covered the 70 air miles to Tokyo just in time for the evening edition. The Mainichi flock scored its latest coo last October...
Pigeons are now too expensive for most papers; three years ago even Tokyo's largest daily, Asahi (circ. 4,100,000), gave away its 300 birds with the announcement: "Time has come to say sayonara to Hato-san." Still, rival Mainichi keeps two trainers on its staff, spends $800 a month on a flock of 150. Yomiuri Shimbun has just completed new concrete dovecotes, plans to expand its present 20-bird flock to at least 100 in time for the Olympic Games that take place next fall, just 15 winged minutes across Tokyo-and smack in the middle...
...left exclusively to poets. Japanese of all backgrounds like to compose spare, highly stylized verses* whose aim is to evoke a moment or a mood, rather than convey a moral or tell a story, as in Western poetry. One of the top features of Tokyo's Mainichi Shimbun (circ. 3,568,000) is its Sunday selection of the ten best haiku and waka culled from some 500 it receives weekly. Last week an amateur poet named Akito Shima achieved the rare distinction of having had his work printed in the paper's poetry section for 17 successive weeks...
...Communist line, how to flatter personalities sympathetic to the left, how to agitate in print. Their cells grew everywhere: 250 congress members on Tokyo's biggest paper, Asahi (circ. 5,000,000); 190 in the Kyodo News Agency, notorious among Western newsmen for its leftist tinge; So on Mainichi (circ. 3,560,000), 50 on Yomiuri (circ...