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Word: mainstreaming (lookup in dictionary) (lookup stats)
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...factory, to hammer home the fact that she's a fish out of water. Jars of something brown go by occasionally, but it's the people who make the brown stuff who matter. And they are all Real Americans, the salt of the earth, with assorted Fargo-style accents. Mainstream moviemaking seems incapable of depicting American small-town life without populating it with walking stereotypes. Lucy's secretary, Blanche (played by the scene-stealing Siobhan Fallon), alternates among three topics: scrapbooking, Jesus and her tapioca recipe. The gruff but endearing plant foreman Stu (J.K. Simmons) would rather be ice fishing...

Author: /time Magazine | Title: New in Town, But Same Old Stories | 1/29/2009 | See Source »

...Toyota's Prius hits the U.S. market, the first mainstream hybrid vehicle in the U.S. It boasts 52 m.p.g. on the highway...

Author: /time Magazine | Title: A Brief History Of: Fuel Efficiency | 1/29/2009 | See Source »

...member of the Democratic Blue Dog Coalition, a group of 49 members of Congress who espouse fiscal conservatism with a mission of "appealing to the mainstream values of the American public...

Author: /time Magazine | Title: N.Y. Senator Kirsten Gillibrand | 1/23/2009 | See Source »

...Original content was our most important measurement: specifically, content that was well-written, well-researched and crisp. Blogs that were mostly aggregations of content from mainstream media did not make the cut. This meant that the majority of the copy had to be directly written by the blog's author...

Author: /time Magazine | Title: Best 25 Financial Blogs | 1/22/2009 | See Source »

...While the X Games have helped legitimize now mainstream sports like skateboarding and snowboarding, the annual competition also feeds an audience hunger for life-threatening daredevilry. There are no lions, but at times, it's been easy to see the parallels between those who watch "Big Air" skateboarding and motocross and the bloodthirsty crowds at the Coliseum of Ancient Rome. At the 2003 summer games, one motocross rider left the competition in a wheelchair after crashing; another rider attempting a trick called the "Sterilizer" had an accident that sent him into convulsions in front of the crowd...

Author: /time Magazine | Title: The X Games | 1/22/2009 | See Source »

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