Word: mainstreaming
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...might say you accidentally went mainstream in 1986 with The Fly, a huge box-office success following many obscure, often controversial films. Was that an artistic turning point in your career...
...That very quality, though, has made it difficult for Jarreau to attain megastardom in an industry that relies on pigeonholing performers. He has had some mainstream success - you might remember the Top 40 hits Mornin' and Moonlighting (the theme from the 1980s TV series of the same name, starring Cybil Shepherd and Bruce Willis). He also performed on the 1985 USA for Africa charity recording We Are the World. But none of Jarreau's 20 albums or 23 singles have cracked the U.S. Top 10. "When people hear 'jazz singer,' they tend to approach with a little nervousness," he says...
...more radical approach is being taken by groups like the newly formed Stand Up to Cancer (SU2C), which plans to finance research designed to deliver big leaps and home runs rather than the incremental improvements that are more typical of mainstream science. The new focus for funding grants, said Dr. Eric Winer, chief scientific adviser to the Susan G. Komen Breast Cancer Foundation, in a conference address, is results: "What we want to see is research that is going to change the number of women that are diagnosed with, or more importantly, die of, breast cancer within the foreseeable future...
...with Obama's work as a community organizer) to bolster his two themes. Where much media attention in the wake of her surprise naming has focused on Palin's views on cultural issues like abortion, the speech carefully steered away from ideological touchstones. Palin was shown as an average mainstream American looking to bring change to Washington, further bolstering McCain's overarching message of reforming the wasteful Federal Government...
...Scully was a good choice to help moderate Palin's right-wing image. A veteran of the early Bush White House, his specialty was crafting Bush's pro-life message in a way that would not offend soccer moms or mainstream Catholics who get nervous around some of the more extreme Evangelical rhetoric. A former protégé of the late pro-life Democratic governor of Pennsylvania, Bob Casey, Scully has a history of finding rhetorical unity for voters on the right and in the center...