Word: major
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...doubtless benefited from the weak economy - its low-cost, seemingly healthy Snack Wraps (soft tortillas filled with chicken, lettuce and cheese) are perfectly positioned to feed a nation simultaneously worried about money and fat - but the company's boom actually began in 2006, before the recession hit. A major reason was the improvement in its menu. A glowing Feb. 2 Goldman Sachs analyst's report on McDonald's is typical of Wall Street sentiments. The report says McDonald's is "stepping up investment when peers cannot" and cites the "strong new product pipeline" as a key factor...
...rollout for the Mac Wrap began quietly in December, but by last month, when it became the subject of a major ad campaign, the Mac Wrap was in all 14,000 U.S. McDonald's. For all that, it is a strange, simple little invention. To make a Mac Wrap, you take about half the interior of a Big Mac - a single beef patty, three quick squeezes of special sauce, less lettuce, less cheese, fewer pickles, fewer onions - and wrap the software in a tortilla instead of stacking it on a sesame-seed bun. McDonald's serves the Mac Wrap...
...could go back and tell yourself to not do one thing during the financial crisis, what would that be, and why? -Kathy Ackerman, Minneapolis I've obviously thought about this a lot, and I believe that the major decisions we made were the right ones. But I've got a list of things that I would like to have done better. For instance, when we sent the Troubled Asset Relief Program [TARP] proposal to Congress, it was a three-page outline. It was not intended to be a complete request. It was intended to be a starting point for negotiation...
...just really comes back to all the virtues we've been taught since we were born: hard work, education, having the proper skill set. Americans, in my judgment, are the most entrepreneurial, innovative people in the world. Sure, we have our problems, but I can't find another major economy that doesn't have more serious ones...
...went citywide. They evolved into CompStat, a real-time database of crime statistics and other intelligence useful for pinpointing trouble spots and targeting resources. CompStat put precinct captains and district commanders in the hot seat, and results followed. Crime plummeted. The city of fear became one of the safest major cities in America, and Commissioner Bratton landed on the cover of TIME...