Word: makow
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Scruples Inventor Henry Makow had been contemplating the shift in morality from the righteous '60s to the yuppified '80s. "The baby boomers think they're very moral on issues like Nicaragua," he says, "but some of them haven't paid back their college loans. This game is an opportunity to compare notes." A Winnipeg free-lance writer, Makow has been in the question-and-answer business since age eleven, when his advice-to-parents column "Ask Henry" was syndicated in some 40 papers in the U.S. and Canada. He wants players to consider the rules of life, so the rules...
...married partners. Friends often surprise one another with unexpected opinions, and business relationships can be affected. "After I played it with my attorney," says Carl Eisenberg, vice president of Maruca Industries, Scruples' U.S. distributor, "I told him, 'I don't think I want to do business with you anymore.' " Makow, however, knows that too much seriousness spoils the spice...
...included a generous sprinkling of lighter quandaries (do you mention a friend's bad breath to him, do you tell another player you have seen his answer card?) and imaginary situations (you are a politician . . .). But even the picayune posers are intended to provoke. Says Makow: "The small decisions are very important. People love to talk about these everyday moral dilemmas...
...increasing their original orders. "There are so many trivia games out," says Magnin Buyer Julia Burke. "People are looking for a different kind of interaction." Promoter Eisenberg predicts sales of more than a million this year; spin-offs, paraphernalia and even a TV show are in the works. And Makow is keeping busy by developing a children's edition, because, he says, "they are concerned about right and wrong, and this gives great insight on what it's like to be an adult...
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