Word: malling
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...just the armed forces that will have to adapt to guerrilla warfare. So will the public. Americans like their wars to have clean endings, with ticker-tape parades and a memorial on the Mall in Washington. But guerrilla wars aren't like that. Parents of fighting men in the old colonial powers got used to hearing that their sons had died in sordid skirmishes whose names nobody had heard of or - like the six Americans killed when their helicopter crashed in Afghanistan last week - in accidents far from home. Guerrilla warfare may have fine American antecedents, but we have always...
There was a stupid incident last week at the Crossgates Mall in Guilderland, N.Y., where a 61-year-old lawyer and his son put on T shirts that read PEACE ON EARTH and GIVE PEACE A CHANCE, and were ordered by mall security guards to remove the shirts or leave. The lawyer refused, and was charged with trespassing. At high schools across the country, some students were threatened with suspension if they cut classes in order to participate in antiwar demonstrations. The incidents caused a stir, but were insignificant compared with the damage that the Ashcroft Justice Department has inflicted...
When Bill Strauss, CEO of Proflowers.com wants to move lilies or tulips, he doesn't just show them on the company's website. He heads to the mall. To be more precise, he gets help peddling his petals from two of the largest malls on the Internet, shopping areas at Yahoo.com and MSN.com that, like their bricks-and-mortar counterparts, put lots of different stores under one (virtual) roof. While teaming up with a mega-portal to help boost business is not new, the terms of the deals have changed, and that's altering the business equation for retailers...
...generate click-throughs for partner merchants. But when it's time to buy, consumers still tend to go straight to the source. Forrester Research asked Web shoppers how they found the site where they made their most recent online purchase, and a mere 2% said "portal or Internet mall." The majority, 62%, went to the site directly. So if portal shoppers aren't buying, what are they doing? They're absorbing marketing messages that will influence future purchases, both online and at traditional bricks-and-mortar stores, says Lisa Strand, e-commerce director at Nielsen/NetRatings. That's why eyeballs still...
...There was a stupid incident last week at the Crossgates Mall in Guilderland, N.Y., where a 61-year-old lawyer and his son put on T shirts that read PEACE ON EARTH and GIVE PEACE A CHANCE, and were ordered by mall security guards to remove the shirts or leave. The lawyer refused, and was charged with trespassing. At high schools across the country, some students were threatened with suspension if they cut classes in order to participate in antiwar demonstrations. The incidents caused a stir, but were insignificant compared with the damage that the Ashcroft Justice Department has inflicted...