Word: malling
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...JCPenney at Queens Center mall in Elmhurst, N.Y., is decked out for the holidays. Nothing surprising there. But visit the second floor, and you'll find something quite unexpected sandwiched between women's coats and fine jewelry: a 3,100-sq.-ft. Sephora, the European retailer known for its hip beauty products. The boutique is a miniversion of a typical Sephora store, replete with fanciful makeup and pricey skin-care lines presented on accessible, self-service shelves...
Across the Hudson River at the Newport Centre mall in Jersey City, N.J., Kohl's, the $13.4 billion chain based in Menomonee Falls, Wis., is in the middle of its own makeover. The store, opened just in time for the prime shopping season, is the antithesis of the formula that has worked for Kohl's since it was founded in 1962. Unlike its hallmark one-floor, off-mall format, loved by suburban working moms, this two-story unit lies smack-dab in the center of--drumroll, please--a mall, directly across from none other than Macy's. Even Kohl...
There's an ethnic and racial range as well. Torres, who is Hispanic, can chat with naughty or nice kids in both English and Spanish. And the order has a number of black members, including Dion Sinclair of Atlanta. When Sinclair was on duty at the mall, white parents sometimes requested "the other Santa," while other local families waited in line for him. Young children don't seem to care much about Santa's skin color, he says. "For kids, it's about the guy bringing me toys...
That's one feeling you'll never get when you're heading home from the mall--no matter how good the bargains were that...
...Dressed up as a Kabbalah Elf and sat for photos at the mall...