Word: malted
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Dates: during 1990-1999
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DETROIT: St. Ides Brewing Co., purveyor of malt liquor in large bottles, has stopped distributing its product Special Brew Freeze and Squeeze, because of reports that a New York store was selling it to minors. The product, essentially a Slurpee with 6 percent alcohol content, sells for about a dollar and is packaged in brightly-lettered soft plastic pouches. St. Ides president Minott Wessinger denied the product was developed with any Joe Camel-like intentions. "We took the necessary steps to identify that this product was an alcoholic beverage, and listed this fact not just once, but four times...
...Publishers Weekly, notes that "people want to read something they view as significant or trendy or that people are talking about." Could books be the latest life-style accessories? The equivalent of cigars for the brain? Several liquor firms have taken to sponsoring literary evenings at which prospective single-malt-Scotch buyers clink glasses with budding novelists. The association of booze and books is long, close and infamously troubled (would a stumbling William Faulkner or Dylan Thomas be welcome at such a gathering?), but the distilleries don't seem fazed. Nor do the clubbable, complicit writers...
...Block the official home page of Zima malt liquor: http://www.zima.com And this site dedicated to female cigarette smokers: www.fortnet.org/~jejs/smoke.html...
Finally, there is Terence, who feels passionately about set-aside programs for minority entrepreneurs. "For years we've not been privy to some contracts," he says. "[White contractors] don't even understand we've been cheated from the playing field." Terence admits to having smoked marijuana and drunk malt liquor as a teenager; he remembers his father's strong words on the matter. "He found stuff on me and sat me down and explained to me what it could do." He concedes that his father was right. Next month Terence has a court date with Olympia Hester, a woman...
...issue and a circulation of 50,000: average age, 43; median income, $71,000. Like other high-end offerings, its glossy editions feature gorgeous photography, closeups of sweaty petals and buxom peonies, landscapes that cry to be painted. Here the advertisers are more likely to be selling single-malt Scotch and leather goods than power mowers. For the more modest-and practical-Hearst has launched Country Living Gardener, and Meredith offers Home Garden. Conda Nast will re-enter the gardening market in the fall of 1996 with the defunct HG, relaunched as House & Garden, under new editor Dominique Browning...