Word: mammone
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Dates: during 2000-2009
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...create something that combined family and production values. They came up with an animated video based on the story of Daniel, Where's God When I'm S-Scared? It sold almost exclusively in Christian bookstores, but now more than half of VeggieTales' sales come from such temples to Mammon as Wal-Mart and Target...
...literary arts have always cherished non-commercial pretensions, as if they were a refuge of purity and a counterweight to Mammon. Writers were supposed to belong to a guardian priesthood, whose duty enjoined, at bottom, a strict truth-telling. They were not necessarily required to engage in muckraking or anti-Babbitt, anti-commercial screeds equating business and money-making with Philistinism. But at a deeper level, the writer's vocation, he and she have assumed, had to do with getting to the truth of things, even when making up stories. The goal of product-placement advertising, on the other hand...