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It's a difficult market to conquer. There is more mystique surrounding violins than any other musical instrument, and customers want an item of beauty as well as excellent tonal quality. "No two violins sound the same," says Gliga general manager Sandu Stroe. "Like people, each one is unique." Instruments...

Author: /time Magazine | Title: Enterprise: Romanian String Section | 8/25/2003 | See Source »

It's a blistering 115° on a summer Sunday in New Delhi, and it feels as if your head is stuck in a tandoor. But Saurabh Kedia, 22, would never know it. The New Delhi native dips his flat naan bread into a dish of spinach curry in the air...

Author: /time Magazine | Title: India: Hey, Big Spenders | 8/25/2003 | See Source »

This growth has been a godsend for Indians like Kedia. Two years ago, Kedia was just a run-of-the-mill college grad with little idea of what to do next. He tagged along with a friend visiting a call center. The recruiter there asked if he would interview for...

Author: /time Magazine | Title: India: Hey, Big Spenders | 8/25/2003 | See Source »

Typical of the new trend is Samit Kapoor, 28, an assistant manager at Exl Service, a call center near New Delhi. Last year Kapoor took a mortgage to buy a two-bedroom apartment, and this year he purchased a car, a Hyundai Santro, for about $7,000. Four times a...

Author: /time Magazine | Title: India: Hey, Big Spenders | 8/25/2003 | See Source »

Executives and economists see little chance that the boom in spending will slow down anytime soon. The National Association of Software & Service Companies, an industry group in New Delhi, expects that 1 million people will be working in call centers and other "back office" operations in India by 2008, up...

Author: /time Magazine | Title: India: Hey, Big Spenders | 8/25/2003 | See Source »

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