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Word: mantras (lookup in dictionary) (lookup stats)
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Madison Avenue has always known that scantily clad women sell merchandise. Last November, Newbury Street took this tried and true marketing mantra to the next level: live scantily clad women sell even more merchandise. Belle de Jour, an upscale lingerie boutique located at 164 Newbury St., is the trendsetter here. The store uses live models to tempt customers to splurge on $250 Lise Charmel bras, making the shopping experience that much more pleasurable for the gift-seeking beau...

Author: By M.l. Siegel, CRIMSON STAFF WRITER | Title: Pricey Panties For Valentine’s Day | 2/7/2002 | See Source »

They still, at least, have each other. Although no one with an iota of street-smarts or a more decent set of priorities would have signed on to their supposed scam, they were keen enough to follow at least one mantra of the underworld: stick by your story, and stick together...

Author: By Jordana R. Lewis, HUMANITIES | Title: You Pay for What You Get | 2/7/2002 | See Source »

...surfing down the sides of a 120-m-long snow chute, vaulting high into the air, twisting, turning and flipping, then zipping down the slope again and up the other side, going back and forth, like a human pendulum. It looks like skateboarding in snow. Both profess, in the mantra of their sport, that having fun is more important than winning. Insists Miyake: "I don't know why the medal question keeps coming up all the time." If she wins, it will be one for the slackers, zero for the salarymen...

Author: /time Magazine | Title: Rebels on the Slope | 2/4/2002 | See Source »

...measure, the situation has the makings of an epic human catastrophe. And to reduce this dismal state of affairs to a mantra about Arafat doing more to rein in terrorism is simply deluded...

Author: /time Magazine | Title: Fooling Ourselves About Arafat | 1/29/2002 | See Source »

...fuss over the status and treatment of the 158 Taliban and Al Qaeda prisoners held at the U.S. Navy base in Guantanamo cuts to the heart of European skepticism over President Bush's "you're either with us or against us" mantra. What it shows is that even allies have their limits, and even a nation as strong as the U.S. needs friends...

Author: /time Magazine | Title: Why Guantanamo Has Europe Hopping Mad | 1/24/2002 | See Source »

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