Word: marc
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Dates: during 2000-2009
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Walk into Marc Jacobs' newest retail outpost in Manhattan's West Village, and you're likely to see eager shoppers snapping up his signature thermal-style cashmere sweaters, brass-buttoned military jackets and floral-print peasant blouses. As for the must-have accessories? They might pick up a few stuffed animals or a baby blanket or two. These days Jacobs' trendy customers are as aware of the fashion image of their offspring as they are of their own. Thus they are flocking to the hip designer's Little Marc boutique, which opened in November...
...older moms and dads and an increase in dual-income families mean that many boomer parents are not only richer but also ready to spend lavishly on their little darlings. The same people who casually shell out $800 for a Bugaboo stroller don't flinch at a $300 Little Marc cashmere sweater. As a result, sales of infant and toddler clothing have soared. In 2006 they spiked to $33.3 billion, 8.4% over the previous year--outpacing the adult-apparel market--according to the NPD Group, a market-research firm based in Port Washington, N.Y. And for 2007, sales are expected...
...forward labels, better known for their $2,000 handbags and red-carpet-worthy frocks, are starting to take a closer look at the kindergarten crowd. "So many of our friends started having babies, and they asked us for thermal cashmere sweaters for their kids," says Robert Duffy, president of Marc Jacobs International. "We started making a few items and selling them in our stores." The items became so popular that Duffy signed a licensing deal with French children's-wear manufacturer Zannier Group and last spring launched a full line, including hoody sweatshirts, graphic Ts, jeans and sweaters for kids...
...along come the cheating Patriots. The NFL must be ruing this, right? Wrong. Very wrong. "I've got to tell you, there's no one in the NFL sad about New England's issues," says Marc Ganis, president of Sportcorp, a marketing firm that has consulted for the league. "A team that is exceptional and that has controversy surrounding it offers the best possible situation...
...many people’s eyes, science is not hip,” said psychology professor Marc D. Hauser, who teaches the course. “The idea I had was to put together a class of undergrads and try to see in what ways we can change the face of science...