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...water-conservation efforts go beyond altruism. It's trying to protect its brand and ensure the availability of a crucial ingredient. By 2025, two-thirds of the global population will face water shortages due to climate change, urbanization and population growth, according to a recent JP Morgan report. Marc Levinson, lead author of the report, says businesses that don't address looming shortages run the risk of plant closures, water rationing and sullied reputations. "There's a major risk of being punished by customers," he says. "These are real business risks. This is not something far off in the future...

Author: /time Magazine | Title: Water Pressure | 6/12/2008 | See Source »

...Every major player in Techland wants to create the next great platform, of course. What's new here is that it's possible for any number of them to succeed. "Among the things that are different from the old status quo is the idea that one will win," says Marc Andreessen, who helped write the first widely adopted browser, Mosaic, which popularized the Web. The Internet is a much larger playing field than PC operating systems. "Trying to decide which will win," Andreessen adds, "is kind of like debating whether beef, chicken or lobster is going to win the market...

Author: /time Magazine | Title: Who Will Rule the New Internet? | 6/4/2008 | See Source »

...School Committee front, previously-defeated member Marc C. McGovern stormed back from his loss in 2005, topping the ballot and winning 260 more votes than his nearest competitor. Veteran member Richard D. Harding was defeated, while another veteran, Nancy Walser, retired and was replaced by her ally, Nancy Tauber...

Author: By Paras D. Bhayani, CRIMSON STAFF WRITER | Title: In Year of Change, Voters Shake Up Council, School Administration | 6/4/2008 | See Source »

...What's more, by exposing MMA to kids who are channel surfing, the network, and advertisers like Burger King and Miller, are risking a backlash. "Anyone who thinks CBS will not come out of this with some kind of black eye is fooling themselves," says Marc Ganis, president of SportCorp, a consulting firm. "Just wait for the first news report about two eight-year-olds that went after each other because of something they watched on CBS. It's going to happen." Kahl scoffs at such fears. "I find that statements like this come from ignorance, from a snapshot...

Author: /time Magazine | Title: Kimbo Slice Gets His Prime-Time Shot | 5/30/2008 | See Source »

Many people have criticized your hands-off approach as DNC chairman. Is that fair? Marc Elliott Levy, WASHINGTON...

Author: /time Magazine | Title: 10 Questions for Howard Dean | 5/22/2008 | See Source »

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