Word: marketed
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Dates: during 1950-1959
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...method. Neither of these gets as much air into a victim's lungs as simply breathing into them after clearing the mouth, throat and windpipe of obstructions. For rescuers who cannot stomach direct contact with a person who may be dead, a plastic tube is already on the market. Or, says the Red Cross, they can breathe through a porous cloth...
...steel industry had good reasons for believing that its new line was not only hard but realistic and well timed. It was well prepared for a strike; steel customers had enough inventory for seven weeks or more, would still be there as a clamoring market for steel once a strike was over. Steelmen also counted on the fact that U.S. steelworkers, already the highest paid of the Big Three unions, are aware that a wage-and-price boost might bring more inflation to nullify a pay rise, give a boost to foreign competition, and eventually cost jobs in the mills...
Says Republic Steel's President Thomas F. Patton: "First the foreign manufacturers took our foreign market. Then they went after our coastal markets. Now they're invading our inland markets. Everyone in the industry feels that foreign steel is a growing menace." Roger Blough has strong ideas about how that menace can be stopped. Says he: "A fundamental law of business is 'compete or die.' The only practical way to keep foreign-made products from overcrowding our markets at home is to compete in quality, price and service; and the only practical way to reach foreign...
From the Ashes. Unlike many of his predecessors, Blough is also a man with a world view of steel. Though the U.S. steel industry is fat this year, Blough asks himself whether the steel industry can afford a wage hike in terms of world-market trends. His answer is no, and his reason is the great change that has taken place in world steel production. At World War II's end, the U.S. accounted for 54% of the world's steel production. But the war, in cruelly efficient terms, had proved a blessing in disguise for many foreign...
...industries, often with U.S. aid. India, for example, is modernizing and expanding its steel plants under the leadership of Steel Baron Jehangir Ratan Dadabhoy Tata, who has expanded his huge plant to a capacity of more than 1,500,000 tons of salable steel annually. Canada, once a prime market for U.S. steel, has steadily supplied more of its own needs from its growing steel industry...