Word: marketed
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Dates: during 1970-1979
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Surely somebody listens to all those scholarly papers read at the American Historical Association convention; however, the meeting is also the his tory business's most important floating job market, and thousands of resumes change hands there each...
...adores hers. Pete Rose just bought ten of them, kept one for himself and gave nine as gifts. Object of their affections: the Jeep. World War II's workhorse has been transformed into a macho-chic machine that is leading the boom in the four-wheel-drive auto market...
This year AMC will sell some 150,000 of them to U.S. buyers, plus 25,000 abroad, giving its Jeep division 31% of the domestic sports-utility market-a term covering relatively small four-wheel-drive vehicles designed for off-road use. Running second is Chevy's Blazer with nearly 24% of the market, followed by Ford's newly revamped Bronco with 21%. Next year U.S. automen expect to produce 1 million four-wheel-drive vehicles. The field has become so attractive that even Mercedes plans to enter with its own four-wheeler by next summer...
Still, the tempo is upbeat and Jeep is looking for new conquests abroad. Says Meyers: "Venezuela is a good market and we're expanding there. Mexico is a small but pregnant market, and Africa is just sitting there-waiting for Jeeps...
...Line? panel: he sells bull semen. Acting as a broker for nine artificial-insemination cooperatives, Clark ships the frozen semen of prize U.S. bulls (mainly Holsteins) to more than 40 countries, including the Soviet Union. Now Clark is looking to China, where he also hopes to hog the market for swine semen. His business is only seven years old, and he expects sales this year to reach $5 million...