Word: marketed
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Dates: during 1970-1979
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...produced an atomic bomb, nuclear power plants and, even more to the point, 100 of its own computers. The Indians also contend that IBM's departure could open the way for competition among rival computer firms, domestic and foreign, anxious to see their products in the Indian market...
...money formula has paid off handsomely: M & S's 14 million weekly shoppers give it annual revenues of $1.9 billion and profits of $184 million, both more than four times those of its largest competitor, British Home Stores. But M & S has so saturated the middle-brow market with its reverse-chic lines that it has little room left to grow there. So, eagerly, it is starting to change. Last month it opened its first "up market" store in London's smart Kensington district. M & S has also opened stores in France and Canada; its U.K. branches...
...effort to prompt more buying from up-market British customers, Marks & Spencer is now using its Kensington store as a kind of laboratory to see which new fashions and higher-priced goods will sell. In its first five days of business, this store-which to shoppers looks little different from other modernized branches in the chain-is said to have had sales close to $1 million. M & S is looking for a formula that will appeal as much to dowagers and duchesses as to the present line of customers. Legions of faithful shoppers will be praying to St. Michael...
Still, some experts think the trend away from mobility may be temporary, a product of recession and the wildly inflated housing market. John Pitkin, senior research associate at the M.I.T.-Harvard Joint Center for Urban Studies, argues that if housing starts had not declined in recent years, people would be leapfrogging from house to house at record rates...
...Secretary of War (during World War II), president of the World Bank, U.S. High Commissioner for Germany, and adviser to seven Presidents, received the institute's third Statesman-Humanist Award-which puts him in good company. The first two winners: Jean Monnet, architect of Europe's Common Market, and former German Chancellor and Nobel Peace Prize Winner Willy Brandt. As old friends Henry Kissinger, McGeorge Bundy and Robert Anderson, chairman of the institute, listened, McCloy insisted modestly that his career has been marked "more by its length than its height." He is in fact still busy, helping push...