Word: marketed
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Dates: during 1970-1979
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Hook vs. Wills Your book reviewer R.Z. Sheppard tells us that Garry Wills [April 23] "refuses to accept the free market of ideas where one opinion is worth as much as another." If so, Wills clearly does not understand what a free market in ideas is. In no market, free or not, is one thing worth intrinsically as much as another, even if their prices are the same. In a free market of ideas, one opinion can be as freely expressed as another-but this has no bearing whatsoever on its worth...
...classes in French, Italian, German and Chinese cuisine. The International Wine and Food Society has a thriving local chapter, which produces an annual banquet. Cooking classes have lately sprouted in a number of private homes, as well as in a few well-stocked local emporiums such as the French Market and the Cook's Palace...
...they are demonstrating a means for working together to increase the effectiveness of the research under way in U.S. universities. Compared with cash-short colleges, companies have far larger resources to invest in basic research, and they are much more expert in managing that research, directing it to the market and recruiting scientists. "The transferral of technology from the university to the marketplace is a very flawed mechanism in this country," says Hanley. "It doesn't work worth a damn...
...magic, if he has any left. For Silverman, who made his reputation at CBS and ABC, the task is formidable. Past NBC programmers failed to foresee the impact that the post-World War II baby boom would have on the industry. When the network belatedly went after the youth market in 1974, it managed to alienate a goodly portion of its once loyal older audience. Subsequent programming regimes sacrificed long-term ratings stability to score quick fixes with movies, miniseries, and other expensive ($1 million vs. $500,000 for a series episode) specials...
...emerged as one of few mathematical breakthroughs in recent times to arouse public interest. The controversy lies in its claim to have broadened the scope of science to include the social sciences and humanities, uniting such diverse phenomena as the collapse of a bridge, the crash of the stock market, and the fall of the Roman empire. Yet its subject is not always "catastrophic" in the literal sense: optical scattering, embryonic growth, prison riots, aggressive behavior in dogs, and the rise of the nouveau riche also fall within its domain...