Word: marketeers
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Dates: during 1930-1939
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When the unsuspecting Freshman fills in the line market "Father's Occupation" on his registration card, little does he know that he is only providing fodder for another press release by University Hall...
...getting down to realities," pontificated the Wall Street Journal last week on the subject of the franc's devaluation and the promise of international monetary stabilization. Wall Street's more practical reaction to the most significant financial news of the year was to be found on stock-market tape, where its collective opinion is always best expressed. Share prices turned firmly if unspectacularly upward...
...plant of its own in Springfield, Mass. For nearly a decade the U. S. company was in almost continuous litigation arising in part from the unsavory record of the Alien Property Custodian's office, in part from the re-entry of Robert Bosch into the U. S. market under his own name after the War. Legal question was who had the rights to the name Bosch, the U. S. company, by now completely independent, or Robert Bosch himself. In 1930 a truce was called under the terms of which the U. S. company took over the German Bosch subsidiary...
...advertise or not to advertise: that question has disturbed the inner calm of the New York Stock Exchange ever since the nation's first market place began to feel the Depression impact of public hostility. Even after a revolt of the membership boosted Charles R. Gay into presidency of the Exchange on what was supposed to be a New Deal platform, the idea of advertising remained unpalatable to the Governors. It was quite proper that President Gay should stump from coast-to-coast in an effort to "educate" the public. But to do it with the written word, bought...
...financial columns and market quotations the Exchange gets more free publicity than any business institution...