Word: marketeers
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Dates: during 1960-1969
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...higher education; and that position no longer seems as secure as it once did." The Dunlop Report pictures the University in 1900 as a magically cohesive community--a haven of the intellectual freedom which was being threatened elsewhere and a peculiarly ascetic institution whose members all proudly rejected the market mentality...
This alarming view of the erosion of Harvard's eminence introduces the Committee's specialized suggestions on what the University must do to attract and retain outstanding Faculty: enter the market for scholars with a bit more managerial shrewdness...
...Ralph David Abernathy (a man as dry and heavy as his name) has been saying over and over that the campaign is some sort of last chance before something bad happens. And he is right. It is the first and the last chance for the poor to enter the market, and if they are kept out this spring, they will probably reject that market entirely. Right now, the campaign is in chaos...
...mainly involved in consumer and industrial market research. Sometimes the group merely supplies man-power for professional market research firms such as Arthur D. Little, Inc.; at other times they supervise the research themselves...
This year Nixdorf expects to clear $3,000,000. As for the future, the market appears almost limitless. In West Germany alone, Nixdorf estimates that another 100,000 small computers can be sold. Outside Germany, the market is even greater, and Nixdorf is gearing for it. One reason the company acquired Wanderer was to get its export network; in addition, Nixdorf will open its own sales offices this year in Switzerland, Italy and France. Business is so good, in fact, that the company might even finally put a distinguishing name plate on the door of its yellow-brick Paderborn office...