Word: marketeers
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Dates: during 1970-1979
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...three sales of new wide-bodied planes. Indeed, since last year, it has sold almost as many wide-bodies as Boeing and more than McDonnell Douglas and Lockheed. These two companies have run out of steam because neither has launched a new model for the short-to medium-haul market. Says the consortium's French president, Bernard Lathière: "Three years ago, there were three major companies in the [jumbo] market-Boeing, McDonnell Douglas and Lockheed. Today there are two-Boeing and Airbus...
...A310s are due to begin flying in 1983 for Swissair, which last month signed an order for ten planes. That was a key deal because Swissair has depended heavily on U.S. planes in the past, and Switzerland is not a member of the Airbus group or of the Common Market, and thus was under no visible pressure to buy European...
...result of their advanced engines and a "supercritical" wing that cuts aerodynamic drag. Airbus has also benefited from a fundamental change in world aircraft-sales patterns. U.S. airlines, which not long ago accounted for two-thirds of all airliner purchases, now make up only one-half of the market. European and Third World lines are growing fast, and they seem more inclined to fly non-American jets than U.S. carriers do. The Airbus consortium aims to sell at least 25% of the 3,000 or so short-and medium-haul jets that will be needed by the early 1990s...
...that set up the Food Safety Council, enlisted the help of a ranking aide to Ralph Nader and now mutually work to agree on a list of food products and additives that everybody could consider safe-before going to the great trouble and expense of putting them on the market. Diebold also has his clients study the National Coal Policy Project. Companies that mine and use coal formed it with environmental leaders, and together they reached productive compromises to speed the digging and burning of coal. Similarly, Diebold's clients ponder the example of Pennsylvania Power & Light and Canada...
When it comes to saving money, affluent people get a break. Those who put $10,000 or more into six-month money market certificates can collect interest at roughly 9.5%, while small savers are limited by law to earning only 5% from commercial banks and 5.25% from savings institutions on their passbook accounts. Last week federal banking authorities proposed new measures to redress this imbalance and encourage saving...