Word: marketeers
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Dates: during 1990-1999
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...time.com for more on the market. Dan's new book is Masters of the Universe. See him on CNNfn Tuesdays...
...business, where who you studied with is as important as what you learned, the value of a name-brand diploma is particularly high. And the fact that women aren't getting them has the business world all worked up. "Women business leaders are tremendously important to our company. We market to moms," says Mary Kay Haben, an executive vice president at Kraft Foods. "We rely on the top business schools to help us find the women with a track record of success...
Well, nobody has faced this job market before. At a time of near record U.S. employment, workers with previous experience are at a premium--wherever they are. Beard is just one of some 880,000 people who will move this year for their jobs. And their new employers realize they must do more than ever to ease the bump of dislocation in order to keep the best and brightest from simply finding another job down the block. This is especially true in the legal, finance, banking, consulting and technology industries, where top talent comes at a premium. In fact, nearly...
...addition to labor-market tightness, the prevalence of two-earner families and the greater importance professionals are placing on family life are adding to the challenges of making a job move tolerable. "Ten years ago, there was no value placed on the trailing spouse and kids," says Paul Purcell, executive vice president with Douglas Elliman, a national real estate company based in New York City. "But all that has changed. Nowadays someone's teenager can make or break a move...
...manager for United Parcel Service, the assistance provided to her husband Michael, 38, in looking for a civil-engineering position made all the difference in their decision to relocate from their native St. Louis, Mo., to her new job in Omaha, Neb. An outside career-counseling firm did a market analysis for him and ultimately recommended engineering companies and headhunters for him to contact. One of these referrals resulted in a job, and a 10% salary increase. "Moving was a difficult decision," says Shillito, who won a promotion with the relocation. "Michael is cut from the traditional mold...