Word: marketeers
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Dates: during 1990-1999
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...widening flood of Americans into later life--Tina Turner turns 60 this year!--guarantees that elder care will be a 21st century growth industry. The market, which was $86 billion in 1996, is expected to reach $490 billion by 2030. That potential is attracting such big developers as the Hyatt Corp. and Marriott International hotel operators. The 3,300 units of senior housing that Hyatt operates in 16 communities around the country are worth an estimated $500 million...
...work to update the 1965 Older Americans Act, which provides penalties for scams on the elderly. "New services that meet the needs of our growing senior population are necessary and exciting," says Louisiana Senator John Breaux, ranking Democrat on the Senate Special Committee on Aging. "But the facilities are market driven and are susceptible to a bottom-line mentality that can lead to consumer fraud and abuse...
...course, they are. Late-century American life is a social experiment in which we hope that market institutions can be fashioned to meet the most personal requirements. And sometimes they can be. New living arrangements for the elderly are still evolving. If that evolution isn't finished in time for all our parents to take advantage of, for many of us there will be a second chance--when it's our turn...
...after a stint in Tokyo, he moved to New York to cover international business. But his experience as a U.S. correspondent also proved valuable last week when he wrote about the shootings at the North Valley Jewish Community Center. This week Gibney returns to business, scrutinizing the market issues that are forcing automobile companies to make design a strategic weapon. "I gained an appreciation for just how complicated it is to come up with any product that is both artful and appealing to consumers," Gibney says. "Designers are discovering with cars that if you look back at great models...
...variety of formats that range from canvas to three sizes of paper prints. Throw in the T shirts, mugs and pillows with the same images, and limited looks limitless. "These guys haven't invented anything, they've just discovered an image that's salable, and they pump the market until they can't sell any more," says Herbert Palmer, owner of a gallery on Los Angeles' Melrose Avenue that sells works by the respected contemporary abstractionists Gordon Onslow Ford and Choichi Ida at prices as high...