Word: marketeers
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Dates: during 2000-2009
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...this opportunity to lead an organization as a producer as well as a director,” she says. “I’ve directed shows before, but to be able to shape the bigger picture of how theater is produced, how it is programmed, how we market it… I think these are things we have to think about holistically...
...More than 1 in 9 dollars in the U.S. stock market is now invested in socially responsible funds. Go to SocialInvest.org to find out how to shift your dollars to match your values...
...other words, good stewardship is good business. A 2007 Goldman Sachs study found that companies with a strong emphasis on sustainability outperformed the market, often by a large margin. A recent PricewaterhouseCoopers report said companies that report sustainability data get better returns on their assets than those that...
...just big companies that are doing well by doing good. Increasingly, social entrepreneurs are starting companies rather than nonprofits, to capitalize on the power of the market to create public benefit. And some of these entrepreneurs are choosing to form "B Corporations," a new corporate structure that requires enterprises to build into their foundation strong social and environmental standards for their operations. More than 220 companies, whose combined revenue tops $1 billion, have become B Corps since their certification began...
...Canberra has been in damage-control mode for months - to little effect. Hundreds of students took to the streets of Sydney and Melbourne again on Sept. 3 to protest not just the earlier attacks but substandard private colleges and courses that market to South Asian students, as well as poor-quality housing, exploitative work conditions and the need for local benefits like travel concession cards which, they say, will improve safety. The protests were timed to coincide with Deputy Prime Minister Julia Gillard's trip to India at the start of September, in which she aimed to calm the diplomatic...