Word: marketeers
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Dates: during 2000-2009
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...Unfortunately for Campbell, his prediction was a few years ahead of the market, and he missed out on the gains of the late...
...With the recent rebound of the stock market, Campbell says stocks are looking more attractive. And young people are in the best position to invest, he says, because their capital lies mostly in future earnings. On the other hand, most do not have the job security of a tenured professor. “I have one of the safest jobs you can have,” he admits...
...among others, has described its relatively hefty price as “prohibitive,” calling into question its ability to be accessible if it is not affordable. While HU Press’ Sales Director, Susan Donnelly, says the work has been selling well, some believe the major market for the anthology is an institutional, rather than an individual...
...Transcendentalist Movement. Citing the price as an investment the individual customer would not perhaps make, he explains, “I’m not trying to sound critical of what the book’s attempting here, by any means. There’s definitely a market in the world for good reference works, but it’s typically an institutional market rather than an individual market...
...substantial fraction of the world reading public, including a fair amount of America, that won’t have ready access to the print version,” Buell says, referring particularly to universities in the People’s Republic of China as one example of a potential market which will likely not be able to capitalize on the information in the work because of minimal acquisition budgets. “There would be a case where some virtualization strategy would be well-advised, and maybe [“Literary History”] could be sold for rights that...