Word: marketeers
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...Uniqlo, Topshop, Gap, Zara and now Forever 21 - all competing for wardrobe space within a few hundred meters of one another. Expensive Japanese boutique stores are receding to the backstreets. Retail analysts say that Japanese consumers are continuing to spend in the recession, but have gone considerably down-market to less costly items. As a result, fast fashion "is a hot issue in Japan's fashion industry, especially after the entry of H&M," says Dairo Murata, a retail analyst at Credit Suisse in Tokyo. Luxury-brand sales in Japan are expected to decline 10% in the first half...
...though branded luxury may be out, style is still in, and sales at inexpensive fast-fashion and casual-clothing stores have picked up. That's the kind of market that Forever 21 expects will help it reach $2.4 billion in global sales this year, up 40% over 2008's figure. The company thinks that its retail offering, where $100 buys an outfit, a bag, shoes and accessories, fits the Japanese mood right...
...year in Thailand, South Korea and China. Lawrence Meyer, Forever 21's executive vice president, says the firm plans to open more than 100 stores in Japan. The recession isn't a deterrent. "Woman always wants to shop," says Wedda Uyeda, an adviser to Forever 21 on the Japanese market. "You want to have the fun of shopping, like in a candy store. I don't think that any of the Japanese companies really realize that." (See pictures of Japanese design's greatest hits...
...fast-fashion companies such as Forever 21 and H&M to succeed against Uniqlo they will have to pay more attention to quality. But Forever 21's Ok is confident that his brand can grow, and he has the tenor of the times on his side: the soft property market is making it easier to find large retail spaces in metropolitan areas...
...Less than a minute after the market opened, share trading was halted for the first time ever when sharp gains in the Sensitive Index, or Sensex, triggered an automatic suspension. Trading resumed two hours later but so-called "circuit breakers" were again tripped by heavy buying in a matter of seconds, and markets were shut down for the rest of the day. The Sensex closed up 2,099 points at 14,272. India's Nifty index was also closed after gains of more than 15%. (Read about the key players to emerge from India's elections...