Word: marketer
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Dates: during 1920-1929
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Whether justly or not, business psychology is deeply bound up with the stock market. A rise in shares inspires confidence among producers and distributors, while a fall spreads distrust of business expansion...
...recent "bull market" in shares on the Stock Exchange has been unequaled in its duration, its volume of trading, and perhaps in the extent of its price advances. Yet to a less extent than ever before can the market be attributed simply to "Wall Street." Investors and traders all over the U. S. have taken part in it. This is shown by the present extent of the private wire-systems of Stock Exchange firms...
Just how this experiment ? if it is a consciously formulated plan ? will work out, no one can quite tell; yet the fact remains that the rapid raising of Reserve rates has put a distinct crimp in the stock market, whose speculative favorites came in for a severe liquidation. The motor shares, recently so popular, have in particular slid off to new low prices on the movement, with the suggestion that the former lively speculation in them will not be resumed in the immediate future...
...stock market, led by the motor shares, had continued to soar for months and a reaction was obviously overdue. In such a situation, as has often been proved, the crash in prices can be and usually is attributed to almost any event whether it has any close bearing on the stock market or not. In this particular case it was raising of the rediscount rate of the Federal Reserve Bank of Boston from 3½% to 4%-a step occasioned by purely local conditions. Speculators in stocks, dealing in a market which had grown top-heavy of its own accord...
...last few years there has been almost an epidemic of temperance-drink companies, following in the highly successful wake of Coco Cola of Atlanta. Once considered local and insignificant concerns, they have sought capital in the Wall Street financial markets. Speculators are now accustomed to buy White Rock on margin or-if they dare-sell Canada Dry Ginger Ale short. Some of those temperance-drink shares have done very well by their holders in this year's stock market. Recently the Welch Grape Juice Co. for the first time since February, 1921, resumed common stock dividends by a payment...