Word: marketic
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...Suppliers also hope that Fiat will transfer some of its well-honed diesel technology to Chrysler. Chrysler buys diesel engines for vehicles it sells in Europe, but it withdrew a diesel-powered Jeep Liberty from the U.S. market last year because the European-made engine didn't seem to meet the expectations of American consumers. Also, Chrysler needs a new diesel engine for export markets in Latin America and the Middle East...
...Fiat also offers Chrysler very competent small cars that could put Chrysler fairly quickly in segments like the fast-growing subcompact market, where sales could grow by a third in the next four years, says Hall. Chrysler's smallest car is the compact Dodge Caliber, which has enjoyed limited success. In addition, the Fiat platforms are flexible enough to accommodate different body styles, from two doors to four doors to hatchbacks and small wagons, he says...
...Finally, the alliance could bolster Chrysler's presence in the highly competitive midsize market. Fiat has an excellent midsize chassis/platform, which serves as the basis for the Alfa Romeo 159. "Chrysler could certainly use that," says Hall, since the struggling American automaker doesn't have the money to develop its own. Hall adds that the Chrysler-Fiat alliance is very likely to expedite Fiat's own plans to reintroduce the Alfa Romeo brand into the U.S. market. Fiat has been eager to bring Alfa Romeo, which now has nine models selling in more than three dozen countries...
...companies suggest. Most of the losses suffered by the mortgage giants, he notes, resulted from mortgages that Fannie and Freddie backed before they were taken over. Furthermore, part of the mandate of the current conservatorship has been to use Fannie and Freddie to stabilize the mortgage market and reduce foreclosures. Fannie and Freddie now back nearly 70% of all the mortgage loans made this year, a sign that the two companies have been active in helping people get new loans or refinance existing ones. And mortgage rates, though up recently, are down from where they were when the companies were...
...Marchionne gets mirror results, he'll make two governments and a union very happy. Fiat's auto unit, after 17 consecutive quarters of losses, finally turned a profit in 2005. The time to market for its cars has dropped from four years to 18 months...