Word: marketing
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Dates: during 1940-1949
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...that simple for Bob Maddux. He's in the market for good mid-field men. Every lacrosse team needs nine durable midfielders and Madux can only count up to six: Captain Hans Estin, Dave Abbot, Don Page, Don Louria, Bob Lang, and Austie Lyne. Between now and Saturday's scrimmage, with the Boston Lacrosse Club he hopes to unearth three more...
France needs labor, and Italy has a labor surplus. So the two have undertaken to organize a labor migration. France and Italy will go into the market as one unit to buy essential imports. Together they will try to build up markets for their export industries. A committee is working out ways to share port trade between the two great rivals, Genoa and Marseille...
...make all their A pictures in Technicolor. The Government takes a different view. As owner of the onetime German company, General Aniline & Film Corp., the Government has a three-color process of its own. It claimed that Technicolor deals with moviemakers - and others - were making it hard to market General Aniline's product...
...Ropes. "The steel grey market is on the ropes," crowed Iron Age. "One more heavy punch will knock it out." Steel, which would have been snapped up a month ago despite fantastic prices, was now going begging, the magazine found. But it also found steel in the regular market as short as ever...
...fortnight before, Movie Czar Eric Johnston had gone to London prepared to talk turkey. He found the atmosphere ripe for a judicious compromise. Britain needed U.S. movies even worse than Hollywood needed the British market...