Word: marketing
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Dates: during 1940-1949
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...short, no change. What seemed to have been forgotten by Stalin and Gromyko (and United Nations World which devotes itself to breathless inside stories about U.S.-Russian relations) was that there was no longer a seller's market for Russian favor...
...finance company when he decided to be his own boss. After a look at 100 different businesses, he picked shoes. He lined up pledges of $150,000 in venture capital to buy a small Brooklyn shoe factory, arrived in New York to close the deal just as the stock market crashed in 1929. His pledges soon evaporated...
Onions & Potatoes. Wisconsin-born Bill Gehring became a scientific farmer through spare-time study. He moved to Indiana in 1929 after marrying a Hoosier, got into mint farming by way of potatoes. Jasper County had been a heavy onion grower. When that market slumped, Gehring bought 350 brush-covered acres at $60 an acre (now worth upwards of $375), turned the fields to potatoes, and gradually added to his holdings. "Potatoes," explains Gehring, "meant rotation. To get steady potato crops, I reached for more land. For a good rotation crop, I chose mint. Mint and potatoes meant irrigation and controlling...
Meanwhile American Woolen and other weavers had a new kind of squeeze to worry about-the synthetics, which had already grabbed off big chunks of wool's summer suit market. Now rayon was getting ready to compete in winter wear as well. Mooresville Mills announced that it had developed a winter-weight rayon that looked and felt like wool, had the advantage of being mothproof, washable and only about one-third the price of wool...
Annoyed by Mahmout's low bidding and troubled by a dull market in U.S. mules, the U.S. traders raised such a ruckus that EGA took a closer look at the deal. It finally told Mahmout he could sell the mules, provided he bought them through established U.S. mule dealers. To make matters worse for him, EGA refused to pay his profit in dollars. He wotfld have to take that in Athens, in Greek drachmas. As for the mules, Ferd Owen got half the order (3,750) and Parker Jameson got the other half...