Word: marketing
(lookup in dictionary)
(lookup stats)
Dates: during 1940-1949
Sort By: most recent first
(reverse)
...government and PRIDC are also trying to expand existing Puerto Rican industries. To help the rum industry recapture part of its $14 million wartime U.S. market (when U.S. drinkers had to buy rum to get a bottle of Scotch), the island government will spend $750,000 this year on advertising and promotion. Then there is the tourist business, which the government hopes will bring the island an annual income of $16 million by 1952. With tourists in mind, PRIDC is putting $5,000,000 into San Juan's new Caribe Hilton Hotel (300 rooms...
Franklin D. Roosevelt, Harry Truman and Abraham Lincoln currently command top market prices-$125 and up-for holograph letters by U.S. Presidents, the weekly Antiquarian Bookman announced. A Herbert Hoover draws about the same as a George Washington ($100 up). Calvin Coolidge and Woodrow Wilson rate around $35 each; Ulysses S. Grant and Theodore Roosevelt, $10. A genuine pre-1945 Harry Truman goes at around $50 the holograph, neck & neck with a genuine Warren G. Harding...
Washington's undergraduate Management Club had spent months interviewing employers in the Seattle area, and the university employment service had collaborated in arranging the seminar. One basic conclusion about the local job market: for certain specialists, jobs will still be plentiful. Dieticians, nurses, teachers, metallurgical and ceramic engineers should have no trouble at all. Chemical and mechanical engineers will also be in fairly good demand, though some will have a better chance if they go East after graduation. Nonspecialists, however, have a different kind of problem...
Chloroform. The airline industry might find it could not afford to lose them all. The nonskeds had tapped a new market by making air travel cheap enough to lure bus and rail-coach riders who never flew before. If some of the irregulars had irregular safety records, they had also proved to the scheduled airlines that they could fill their planes by cutting frills and fares. Nevertheless, many scheduled airlines still agreed with ex-CAB Chairman James M, Landis that the U.S. was cluttered with too many airlines. "An intrinsically weak airline," he told a Senate committee last week, "either...
Packard had developed the shift three years ago but kept it out of its cars as long as the seller's market lasted. Now, with all other automakers bringing out similar shifts-or developing them-Packard hustled...