Word: marketing
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Dates: during 1940-1949
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...mistake in solitaire. "Do you accuse me of cheating?" he thundered. "Well, then . . . I'll begin again." On that occasion, he had been thinking of what he would say to the houseful of bankers who were there that night to discuss how they could stop the market panic...
April in Paris. France, always the most popular stopover for Americans, was far gayer and cheaper than Britain, whose pound is stubbornly pegged at $4.03. Two months ago the franc hit an alltime high of 530 to the dollar on the black market; last week it was down to 360 and it might hit 320 when the tourist rush sets in. (The free franc was still 318.) A knowing traveler could get by on $7 a day for food and lodging...
Other distillers stood firm, saying they planned no cuts. But they may soon have to change their tune. Some 68 million gallons of four-year-old whisky, made in the first distilling months after V-E day, will be ready for the market between July and December. This will bring the supply of aged whisky, now short, into line with current demand...
...days last week, Wall Street' brokers thought that the long-ailing stock market had got the tonic it needed. On th first day after the reduction in margin requirements from 75% to 50% (TIME, Apri 4), trading on the New York Stock Ex change hit 1,800,000 shares and the Dow Jones industrial averages jumped 2.4 points. It was the biggest volume since November, best gain since October...
...agreement was full of ifs & buts, and it still had to be approved by the U.S. Congress and the other nations. But, in principle, it would provide a steady, four-year market for a maximum of 456 million bushels of wheat a year for five major wheat exporters-the U.S., Canada, Australia, France and Uruguay. It would permit 37 importing nations to buy at a price of $1.50 to $1.80 a bu. for No. 1 Manitoba wheat at Ontario ports the first year, and as low as $1.20 a bu. in the fourth year. (This rate would allow a maximum...