Word: marketing
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Dates: during 1950-1959
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John Fox was everything a newspaperman should not be. Under the name Washington Waters he wrote a financial column with some of history's most thunderously wrong predictions, e.g., that the Korean war would be a good time to sell short because of a falling market. A frenetic promoter, he once called in his ad manager and announced: "I've got an idea that will knock the Jews in this town on their butts. We're going to send cows to Israel." He got Bernard Goldfine to donate the first cow toward a project that fell flat...
...term inflation. Investors are beginning to realize that many companies are lowering their break-even points, so that when business improves, profits will be better than ever. If we get a pickup in durable sales and a cleaning out of inventories, there will be grounds for a new bull market...
...Said Heinz H. Biel, partner of Emanuel, Deetjen & Co.: "The market is going up because it has taken some time for people to realize that the recession ended two months ago. The low point in the economy was reached in April, and pretty soon the statistics will prove it. The bear market is over...
...only $5,000 to get $100,000 worth of bonds; if the bonds advance a point-as they often do shortly after issue-the free rider can sell at a profit of $1,000. The danger is that the bonds also can go down. Last week the Government bond market suffered its worst beating of the year, and many of the joyriders were derailed with heavy losses...
...Ford, magical goings-on would be largely confined to the hinterlands of Africa, the Caribbean islands and Tibet. The author of this book, a professional medium and onetime minister in the Christian Church (Disciples of Christ), was once urged by his familiar spirits to get out of the stock market. The time was 1929, and, wherever it came from, it was a rattling good tip. The recipient naturally believed that in the voices of spirits there was great wisdom...