Word: marketing
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Dates: during 1950-1959
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...idea that management can be lax about costs without pricing its product not only out of foreign markets but out of the American market as well...
...fighting recession. President Eisenhower urged that businessmen do only ''what is clearly in their own interest." He called for "vigor and imagination in forging ahead with new and improved product developments and in product and market research." He asked business to show faith, not fear, in the U.S. economy by keeping inventories up to normal standards, by investing in needed plants and equipment...
...stocking, chartering and selling yachts that well-heeled Miamians had given to the CAP as a tax dodge. Under prevailing tax rates, an upper-bracket yacht owner can often save more on his income tax by donating a well-depreciated business yacht than by selling it on the market...
STOCK TRADING on New York Stock Exchange is up almost 10% from last year's bull-market level. Round-lot and odd-lot trading stands at 232 million shares, v. 211 million a year ago-a plain sign that the public has plenty of money...
...profit would be taxed again either as straight income or capital gains. For individual Du Pont stockholders, said President Crawford Greenewalt, income taxes alone would come to an estimated $580 million, plus another $100 million for corporations owning the stock. Moreover, so many shares would be dumped on the market that the market could not absorb them without depressing stock values in the two companies by as much as $5 billion...