Word: marketing
(lookup in dictionary)
(lookup stats)
Dates: during 1950-1959
Sort By: most recent first
(reverse)
TYPEWRITER MARKET is being captured overseas by West Germans, whose rugged, low-priced machines now account for one-third of all typewriter sales. U.S. makers, who had 50% of world market before World War II, have only 10% today...
...bring its 1960 cars to market, Chrysler Corp. is spending more than $350 million on design and development. Last week in Miami Beach, some 400 newsmen previewed the models to come out in October. Biggest share of the spending is for Chrysler's new economy car, the Valiant, heaviest (about 2,700 lbs.) and most powerful (100 h.p.) of the Big Three's compact cars. Styled with a sports-car slope, the Valiant seats six, gets 30 miles per gallon, has a top speed of 100 m.p.h. Among its features: a new six-cylinder engine mounted...
...President Lester Lum Colbert predicted that U.S. compact-car sales in 1960 will total 1,250,000 units, noted that by early 1960 the Valiant will have an annual production capacity of about 300,000 cars. Said Colbert: "We are ready with the right car for a big new market. The impact of this new automotive development may be so great that the volume of sales of economy cars will be determined in large part by the manufacturing capacity of the major companies...
Sparkling Stockings. A nylon for women's formal-wear hosiery that sparkles slightly was put on the market by DuPont. Price: about $2.50 a pair...
...rate), the story appeared in the U.S. in a collection of poems and articles entitled Noonday 1. It sold an unexciting 10,000 copies. With a bustling campaign of come-on ads and a first printing of 250,000, Avon hopes to do better and tap the rich Zhivago market, now nearing the 1,000,000 mark...