Word: marketing
(lookup in dictionary)
(lookup stats)
Dates: during 1950-1959
Sort By: most recent first
(reverse)
...bustling town of Poissy, 17 miles northwest of Paris, needed a high school and thought it had the perfect site. The town council expropriated 18 acres of farm land containing several orchards, a few small market-garden plots, and smack in the middle, a decrepit, uninhabited villa owned by the widow and son of a Paris insurance man named Pierre Savoye. Poissy's mayor proposed to indemnify the family and then tear the villa down. Last week M. le Maire wished he could forget the whole thing. The idea brought a hornet's nest of protests down...
...stock market rolled upward to new highs to end the week at an alltime record of 614.69 on the Dow-Jones Industrials average...
...well-founded reports were finally confirmed. Ford Motor Co. announced last week that it will introduce a small or compact car during the 1960 model year, "barring changes in the market or other circumstances." Thus it became the first of the Big Three to go on record, though crash programs of all the companies for small cars have been an open secret for weeks (TIME...
...competitors come along with a small car, we'll come right along with them-but we don't want to be the fair-headed boys and be there first." Detroit did not see any chance that Colbert could be first, is convinced that he cannot market a small car before 1960, later than the target dates of both Ford and General Motors...
...compact Rambler. American Motors betrayed no concern about the Big Three's entrance into its field. Said President George Romney: "We expect the Big Three to follow Rambler into the field of compact cars for the simple reason that this is the real growth part of the market. If they do, compact-car sales should reach an annual rate of 3,000,000 units by 1963. The upheaval that is in evidence in the automobile market is the signal for the end of big-car sales dominance in the U.S. The compact car will soon take over the leadership...