Word: marketing
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
...private citizen. Those few friends who will talk about what he is up to do so with the hasty over-the-shoulder air of a heister peddling a hot watch in front of a police station. Among his friends, says one intimate, Johnson cannot help noting that the stock market has gone to hell, inflation is rampant and Nixon has had more men in Viet Nam than L.B.J. ever did. But to talk to outsiders about L.B.J. and his works is to court disaster. After a news commentator at Johnson's KTBC-TV in Austin talked to a reporter...
...most cogent objection is to the building's location in the heart of San Francisco's "Portsmouth corridor," natural valley between Telegraph Hill and the clustered towers of lower Market Street. The valley is covered with low structures that climb up Telegraph Hill, hugging its contours and accentuating San Francisco's natural rhythm of hills and valleys. It is an area of narrow streets and small lots, and zoning authorities thought they had forestalled any skyscraper-high structure by stipulating that total floor space in new buildings could not exceed 14 times the area of the site...
Fighting the Imports. Rather than concentrate on full-size models, Detroit is determined to make a dent in the soaring sales of foreign cars, which captured more than 10% of the total U.S. market last year for the first time since 1959. A decade ago, Detroit responded to the inroads of foreign competition by bringing out a fleet of compacts; within four years, the imports' share of the market was cut in half. Now the auto companies are ready to renew the battle with yet another generation of small cars...
...AMERICAN MOTORS will make its bid for the economy market this month. The all-new Hornet replaces the aging Rambler. The Hornet has a wheelbase of 108 in., which makes it the biggest of the small cars. Although its price had not been announced as of last week, the car will be offered with such options as a V-8 engine and a vinyl top, which could make it one of the most expensive compacts. Early next year, American will roll out the Gremlin, which is basically a Hornet with 10 in. lopped off the back...
...companies-Ticket Reservation Systems, Inc., of New York, and Computicket Corp., a subsidiary of Computer Sciences Corp. of Los Angeles-are currently fighting for a potentially lucrative ticket market with much the same type of operation. Participating entertainment enterprises like theaters and sports arenas are linked by sales outlets in such spots as railroad stations, travel agencies, department stores and even supermarkets. At most of those locations, buyers tell a sales clerk what event they want to see and when. By pushing buttons on a console, the clerk queries a regional computer's "memory bank" and gets an instant...