Word: marketing
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
...damage was already done. An estimated 2,000 soldiers and civilians, mostly Hondurans, were reported dead. Honduran bombs damaged El Salvador's biggest oil refinery. The future effectiveness of the Central American Common Market, which has brought a surprising amount of industrialization to the region of the combatants in the past nine years, was imperiled, and the area's main lifeline, the Inter-American Highway, was closed down by the fighting. In the wake of death and damage, a legacy of bitterness was created that might well bedevil the two neighbors for years...
...shades of opinion consider controls undesirable, unworkable, unfair, even immoral. Conservative Milton Friedman has condemned them, and so has Paul McCracken, head of Nixon's Council of Economic Advisers. Another former CEA chief, Walter Heller, adds: "Trying to substitute Government omniscience for the brilliant cybernetics of the private market system would invite too many distortions, too many evasions." The public, however, is so fed up with inflation and so sick of the surtax that it favors wageprice controls-by a 47%-to-41% margin, according to the latest Gallup Poll. It has apparently forgotten the black markets...
Opposition is formidable. Common Market officials fear that frequent changes in the value of the Market's six currencies would wreck their system of uniform farm prices. Some German and Swiss bankers argue that the crawling peg would depress international trade and investment by creating uncertainty as to what any currency would be worth in the future. Supporters reply that under the present system, threats of large devaluations or revaluations create even greater uncertainty-and that all too many governments depress trade by imposing controls on the movement of goods and capital in order to preserve unrealistic exchange rates...
...curbs, "is seeking a reasonable solution such as quotas based on the 1968 import levels, perhaps allowing for a 5% increase per year." Industry spokesmen claim that expanding imports of leather and vinyl shoes-mostly from Italy and Japan -have for years absorbed all the growth in the U.S. market. Since 1955, imports have risen from 8,000,000 pairs representing only a 1% share of the domestic market to last year's 175 million pairs, or about 21% of the market. "No other industry that now enjoys import limitation or even the promise of import limitation can show...
...film is a director's movement. The American audience knowns Italian, French, Czech films as the work individual men. College audience, the newly-discovered gold mine of U.S. film distributors, appreciate foreign films for qualities of high social artistic awareness and personal expression. Given the importance of the youth market for ticket sales, the trend has even hit Hollywood, long considered by native critics the place where individual talent is lost. The names of young directors (Arthur Penn and, unfortunately, Mike Nichols) are becoming good box office. Hollywood has even begun to conceive that the old directors had something...