Word: marketing
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
...mattered to the rest of the world was a measure of De Gaulle's outsize scale, his legerdemain in making France count for more than her resources and her population of 50 million people really justified. It mattered to Britain, which he had twice imperiously barred from the Common Market. It mattered to tiny secessionist Biafra, which he had kept alive with arms shipments against federal Nigerian forces for the, past nine months. It weighed heavily in the Middle East, where he was virtually the only partisan Western friend that the Arabs had. It certainly mattered to Washington, which...
...have pointed out that profits revolve in a self-regenerating cycle, providing the impetus for new and expanded ventures, which in turn crank out more profits. When earnings are high, employers can afford to be generous with pay raises. Profits are also the major force that sends the stock market up-or, in their absence, down. And the market's performance has much to do with the hopes and disappointments of the 26 million Americans who own stock and the 100 million or so others who participate indirectly through pension and profit-sharing plans...
Sluggish profits are certain to affect salary levels, dividends and stock market prices. Eventually, falling profits would hit employment. It is widely agreed that the economy must be throttled back. The trick now is to run the engine so that it can speed up as swiftly as it can slow down...
Such action is highly unlikely before a new French government is installed in June. Even then, the Germans will weigh carefully any boost in the price of marks before their own national elections in September. Revaluation would lower the income of German farmers under the complicated Common Market price-support system, and Bonn's party leaders are worried about losing the farm vote. Yet a change in parity is almost assured by the vivid contrast between the mighty West German economy and the inflationprone French economy-menaced by excessive wage demands while handicapped by obsolete plants and an unfortunately...
Problem Mountain. The problems of plenty are manifold in the Common Market countries. A policy combining protection and unrealistic price supports without production quotas has yielded a surfeit of foodstuffs. Excess sugar stocks have swollen to 1,000,000 tons and are expected to grow by more than 300,000 tons annually. In Italy, landowners have been forced to destroy crops of fruit and vegetables, and officials at the Ministry of Agriculture are fretting over what to do with 150,000 tons of ripening surplus oranges, more than 10% of the annual harvest...