Word: marketing
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Dates: during 1960-1969
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...medicine that the Government has prescribed, the nation's economy has not yet begun to shake its inflationary fever. Businessmen have a hearty appetite for expansion-and it is not likely to be spoiled by President Nixon's plans to drop the investment tax credit. The stock market remains steady despite such worries as the war, the balance of payments and the prospects of a pinch on profits. While complaining about high prices, the consumer keeps on buying...
...s/Byron's Enterprises department-store chain, Gray Security Inc. (watchmen and alarm systems), and the busiest film-processing laboratory in the state. The company went public in 1959; since then, its stock has moved up to trade on the New York Stock Exchange and has vastly increased in market value from $5,500,000 to $134 million...
...drugstores. For his cherished employees, he is working out the details of a more unusual plan. Under it, Eckerd would place 90% of his stock in his company in trust. Over a period of years, options would be granted to all employees to purchase stock at today's market price...
...Moreover, industrial output per man-hour has been rising by 21% a year since 1960, while total labor costs have been climbing by only 11%. With such economic advantages, Japanese automakers have lately been able to snare a rapidly increasing share of the world auto market. Auto and truck exports rose 51% last year, to $714 million, and are expected to grow another...
...where Toyota Motor Co.'s Corona and Nissan Motor Co.'s Datsun, both priced below $2,000, are now familiar sights. Last year, 110,000 Japanese cars-more than twice as many as in 1967-went to American buyers. Now two more manufacturers have entered the U.S. market. Fuji Heavy Industries is offering its low-priced $1,300 Subaru, and Honda, already known for its motorcycles, is pushing a $1,400 minicar. A third manufacturer, Toyo Kogyo, expects to make its American debut later this year with a car equipped with twin rotary engines...