Word: marketing
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Dates: during 1980-1989
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...digital devices work well with repetitive noises, like the sounds of fans and turbines, but cannot stop random or unexpected noises. Analog systems fight low, random noises but do it by eliminating all low-frequency sounds, good or bad. And none of the antinoise devices currently on the market are very good at canceling high- pitched squeals and whistles. The problem: calculating antiwaves for sounds higher than middle C requires more computing power than today's chips can provide. For now, the most cost-effective way to block those tones is still to stick your fingers in your ears...
What complicates the issue is that the electronics industry is as divided as the Administration on these questions. Even as U.S. chipmakers cry for tough Government action to open Japan's vast chip market to increased sales of American-made semiconductors, U.S. computer makers, who stuff their machines with foreign chips, are worried that trade tension could endanger their supply. In recent months, joint ventures between U.S. and Japanese chipmakers have multiplied at such a rate that it is getting hard to tell where one country's interests end and the other's begin...
...desperate situation is sparking an increasingly heated debate within the Soviet Union about the direction of perestroika. On the one hand are liberals, who think the country must move faster toward a free-market economy; on the other are conservatives, who want any changes to occur so gradually that consumers will be cushioned from price increases and unemployment. Gorbachev is caught in the middle. The measured tempo he has chosen for perestroika has caused only economic disruption and hardship, at least in the short...
...Phase out arbitrary prices. As long as bureaucrats set prices, the economy will experience severe distortions. Nothing short of true free-market prices will produce the efficiency and the supply response needed to stabilize the economy...
...Gorbachev fears the consequences of a turn toward a free-market system. As he told a group of Soviet economists, "I know only one thing, that after two weeks such a market would bring the whole nation out on the streets and sweep out any government, even one declaring devotion to the people." But Gorbachev's great strength has been to take the Soviet system and its people to destinations unimagined only a few years ago. The time has come for Gorbachev to accept that there is no middle ground. As his Polish neighbors say these days, "You cannot cross...