Word: marketing
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Dates: during 1990-1999
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History and memory are powerful forces in a market that has suffered through a trendless, choppy five-month period. With no conviction about its current direction, many traders always pause to remember the two one-day 500-point declines, both of which took place in October. Even Fed chief Alan Greenspan got into the October-scare game last week, talking about how stocks might be too risky. Of course, he immediately said they might not be. But he referenced the Dutch Tulip Bulb craze, and that sent the market into still another October tizzy. It finished the week down...
...high of $81,100, and some analysts are calling it a bargain. From high to low, the stock fell 33% last summer, its steepest decline in a decade. Seldom has Buffett put such a hurt on his shareholders. Doing so now, while the economy sparkles and the stock market remains up for the year, is especially vexing...
...Oracle of Omaha" lost it? Please. He suffers from technophobia and has thus missed out on a big part of what's been driving the stock market. Meanwhile, those big-brand names he loves have been laggards. But it's hard to make the case that in the very long term--and Buffett believes in holding for life--stocks like Gillette and Coke won't come back...
Given the curious one-off nature of those daylong specials--both of which produced monster returns if you bought bushels of stock the day after--some sellers are simply trying to raise enough cash for the expected mini-crash. Others, mindful that it has been a super market for tech all year, are anxious to take something off the table ahead of a quick sell-off that might wipe out those gains...
...wish I could tell you that in my business I am known as Mr. October, like some sort of stock-market Reggie Jackson who steps up to the plate to trade while others quake and shiver. But I'm not. I took an intentional walk. We sold a hefty amount of stock going into the month, raising cash to 50%, an abnormally high level for my hedge fund. As stocks have come down, I have reapplied that money to the market in a gingerly fashion. But the bulk of our spare cash is quietly benched in the bond market, waiting...