Word: marketing
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Dates: during 1990-1999
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Most advertisers and researchers agree that manipulating children into desiring harmful products--such as tobacco or alcohol--is a problem, but the psychologists who signed the letter to the APA point to a deep-rooted problem in consumer culture--treating children as a separate market...
...tend to think that our consumer capitalist culture creates psychological ill health," Sarah Conn says. " It's bad to treat any group, particularly kids, as a market only...
There are developmental psychologists, however, who don't see a problem with treating children as a market within certain limits...
Developmental psychologist Whiton S. Paine, in fact, makes a career out of advertising to children. As president of a market research firm in Philadelphia Paine takes a middle stance in the argument...
...have been his city?s fans. L.A. certainly had plenty going for it, namely television. With broadcast deals skyrocketing at least as fast as franchise fees, TV is the best source of the league?s long-term revenues, and Los Angeles is the nation?s second largest media market; Houston is the 11th. Both cities have shed teams in recent years ? the Oilers left Houston in 1996, and both the Rams (in 1995) and Raiders (in 1994) have found it too hard to make a go of it in L.A. But it was McNair that came up with $195 million...