Word: marketing
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Dates: during 1990-1999
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...market's mind was on Greenspan again Wednesday as a tame inflation number - a 0.3 percent hike in the Consumer Price Index, with just a 0.1 hike in the "core" rate - sparked a 100-point rally that traders promptly sold off for fun and profit. On the Fed watch, TIME senior economics reporter Bernard Baumohl figures today?s number and yesterday?s ?- a mildly alarming boost in retail sales ?- cancel each other out. "My sense from the last meeting was that the Fed was done unless it saw some clear and unambiguous evidence that inflation was on the rise...
Executive Jet commands more than 75% of the fractional-ownership market--down from 100%. Its success has lured a couple of jetmakers into the game, including Raytheon, which sells Beech and Hawker jets. Bombardier, a leading competitor, is adding fractional owners at a rate of more than 100 a year; it has more than 350 clients using 65 Learjet and Challenger aircraft. A booming economy continues to enlarge the ranks of fractional flyers. Over the past 3 1/2 years, Executive Jet has ordered 590 aircraft, paying $9.75 billion and expanding into Europe and Asia...
More concerns were raised last month when a congressional-subcommittee hearing learned that DTP, a combination vaccine for diphtheria, tetanus and pertussis (whooping cough), is still on the market. As far back as 1994 the Institute of Medicine and the National Academy of Sciences warned that DTP was responsible for cases of brain inflammation and permanent brain damage. A safer version, called DtaP, is now recommended...
Countless people swear that ginkgo has changed their lives. So effective has the advertising blitz been that ginkgo products seem to be leaping off the shelves. Even old-line pharmaceutical houses are offering their versions of brain boosters. In their first year on the market, Bayer Consumer Care's new vitamin pills, spiked with ginkgo--and sold under the label Memory and Concentration Formula--took in a cool $8 million...
NIGHT MOVES On www.MarketXT.com small investors can buy and sell the 200 largest stocks on the N.Y.S.E. and NASDAQ from 6 to 8 p.m. E.T., but certain trading restrictions can make the after-hours market more volatile. Thin trading volumes can lead to major price swings, and risk-limiting stop-loss and good-until-canceled orders are not allowed. Since all traffic must go through online brokers--so far, only Discover and Dreyfus offer the nighttime service--transmission delays and other computer problems may foul up profits. For more info, read MarketXT's rather lengthy disclosure...