Word: marketing
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...decimated housing market may get considerably worse before it gets better, according to housing-industry professionals, who expect foreclosures and home-price declines to continue pressuring the sector through at least the first half...
...biggest problem will likely be a flood of inventory hitting the market from rising foreclosures, says Bob Curran, a managing director at Fitch Ratings. With a mountain of specialized adjustable-rate mortgages, known as option ARMs and certain Alt-A mortgages, slated to reset over the next 12 to 18 months and unemployment projected to hit 10.5% this year, the number of homeowners defaulting on their mortgages is expected to surge. At least $64 billion in option ARMs will reset in 2010 and another $68 billion in 2011, according to First American CoreLogic, a real estate and mortgage-data company...
...York City store, a razor with a nickel-plated brass handle costs $175 - perhaps national spending will finally loosen. "We're definitely linked to the economy," says Eric Malka, co-founder and CEO of the Art of Shaving. "As consumer confidence comes back and the stock market comes back, our consumers have been more willing to purchase our products." (See the best business deals...
...fact, Procter & Gamble, the $79 billion consumer-goods giant, is even taking a bet on the blades. The maker of mass-market products such as Tide detergent, Crest toothpaste and Ivory soap purchased the Art of Shaving in June for an undisclosed sum. P&G's move surprised some analysts, as it represented the company's first real foray into retail, which has struggled during the downturn. "You kind of wonder what they are doing here," says Linda Bolton Weiser, equity research analyst at Caris & Co. "When companies start to veer off their main focus, it often doesn't work...
Today, Russians' annual consumption of alcohol is higher than that of any other nationality in the world. Russian men have a life expectancy of just 60 years - largely attributed to alcoholism. Rosspirtprom, a government-owned company, oversees more than 100 vodka distilleries and controls an estimated 40% of Russian market. While President Medvedev's move, praised by the state-sanctioned vodka producers, almost certainly will fail to solve Russia's drinking problem, it's likely to generate significant income for Moscow...