Word: marketization
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Dates: during 1990-1999
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...course, the boom years of the 1980s--when music lovers were replacing their LPs with CDs--are over. Classical sales have declined from 10% of the record market to about 5% now. To turn a penny, most record companies have halved their output of new classical recordings; instead, the buzz word in the business these days is compilations...
...Percentage of the domestic oil-refining market that Standard Oil controlled in 1911 prior to being broken up by the government for antitrust violations...
...Percentage of the domestic market that Exxon and Mobil would control after their proposed merger, creating the largest oil company in the world...
Apple floundered for the next decade or so, its market share dwindling to single digits. Jobs resigned himself to swimming in smaller and smaller ponds, founding NeXT, which made an elegant jet-black computer for the university market, but not much money, and buying Pixar, which eventually produced such computer-animated film masterpieces as Toy Story and A Bug's Life. In 1995, just after Toy Story's release, Jobs took Pixar public in an exquisitely timed IPO that made him, for the first time, a billionaire...
...World Wide Web--changed with the click of a mouse. Within four months 75% of all Net users were peering at the Web through the window of the Netscape browser. Netscape's co-founder Marc Andreessen and his band of brainy programmers grabbed the world's fastest-growing market despite an entrenched competitor: NSCA Mosaic, the breakthrough browser Andreessen himself had helped write as a student at the University of Illinois...