Word: markhochman
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...Some stores needed to be in a high trafficarea," says Crabtree & Evelyn General Manager MarkHochman. Crabtree & Evelyn, which sells floralscents and toiletries, also has a store in FaneuilMarketplace but, according to Hochman, bothlocations are successful. What distinguishesCrabtree & Evelyn from Sweet Stuff and Goods--twoformer tenants of Charles Square also located inFaneuil Market--is the shop's reliance on"destination shoppers," Hochman says...
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