Word: marlboro
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Dates: during 1960-1969
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...Monday the Summer School will present the Marlboro trio in a concert at Sanders Theatre at 8:30 p.m. The young string ensemble will perform Schumann's Trio in F Major; Martinu's Five Pieces for Trio (1931): Faure's Trio, Op. 120; and "Dirge and Variations," written for the Marlboro Trio by David Amram...
Formed at the Marlboro Festival is Vermont, the group has played on such major concert series as those of the Library of Congress and the Rockefeller Institute. The concert is open to the public without charge...
Barry Goldwater is the type of man one might expect to find in a Marlboro ad. And speakin' for myself, I'm a Marlboro...
...Emmy). Then there were maybe a dozen canonizations-a ceremony raising selected older commercials to the status of "Classics." For example, that box of Tide that used to stand under the cypress tree on the Monterey Peninsula is now in the hall of fame with Willie the Penguin, The Marlboro Man, and the yellow that went for Pepsodent...
...youth, sex and romance. Pepsi-Cola, once typed in the public mind as a sweet, cheap drink ("Twice as much for a nickel, too'',), almost certainly owes much of its upsurge of recent years to being recast as the product "for those who think young.'' Marlboro cigarettes, which had previously sold mainly to women, broadened their appeal when tattooed he-men began to puff them in the pages of the nation's magazines. (This kept the women loyal, attracted the men. and sent Marlboro sales soaring 120% in a single year.) And the TV puppets...