Word: marteli
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...lemon business promises to become lemonade. In Dearborn, Michigan, last week, nine of the nation's biggest and most powerful automobile dealership owners (annual sales: about $4 billion) announced plans to invest $100 million in a chain of 10 Driver's Mart superstores, manned not by commission agents but by salaried "sales consultants" offering "pre-owned," "nearly new" and "off-lease" autos at nonnegotiable, uniform prices. Driver's Mart plans to sell the reconditioned cars complete with warranties and 30-day return policies. "When you think of shopping for a car," urges Driver's Mart president Thomas Eggleston, "think Home...
What is driving Driver's Mart and the others is in part a desire to Simonize a business stained by imputations of high-pressure tactics and low-rent ethics. The bigger reason is profits. The used-car trade is now the fastest-growing segment of the automobile market, largely because of consumer resistance to rising new-car prices and the brisk turnover in the booming car-leasing business, which accounts for 32% of all new-vehicle transactions. About six of every 10 cars and trucks sold nowadays are secondhand, and given the deep discounting of automakers on pristine models...
...wealth uphill, sooner or later some of this money will trickle down to ordinary people in the form of decent-paying jobs. But this can't work when there are, as Buchanan himself says, "two economies" instead of one. Downsizing delights Wall Street, even when it means the K Mart class has to skip Christmas; and the stockbrokers all cringe when unemployment falls...
Alan deMeurers became a Health Net subscriber in February 1989, when he began teaching kindergarten in Lake Elsinore, California, southeast of Los Angeles. Christy, formerly a K Mart manager, also became a teacher there in July 1992 and also chose Health Net, the least expensive of three options. They paid little attention to the nitty-gritty details of the plan. Alan says he did not even receive a copy of the full contract until well after signing. And when it did arrive, he says, "I just threw it in a pile with all the other papers...
They worked on the idea of running in 1996 against one man, Newt Gingrich, a vividly inviting target who virtually poses for cartoons of himself. Enemies picture Newt as the Simon Legree of school lunches and Medicare, the golfing partner of capital gains, the Churchill from K Mart, the nerd pistolero of the punitive right, the all-purpose villain...