Word: masahiko
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...restaurants and shops. According to city statistics, 77,000 people in the town work in auto-related industries. The entire region is connected to Toyota, with independent suppliers of parts spread through the surrounding countryside and nearby cities. "Toyota is the biggest company in this area," says Masahiko Hosokawa, a business professor at Chubu University in Nagoya, the closest major metropolis to Toyota City. If Toyota's crisis depresses its global sales, "it will have an impact here," he says. (See the 50 worst cars of all time...
...Professor Masahiko Okada of Niigata University School of Medicine questions the hype around the banana diet. The human body has three essential nutrients - carbohydrates, fat and protein -, he says, and "the golden rule is to balance these three nutrients and a daily calorie intake. Once you understand that, you don't have to be swayed by the fad diet any more, whether it is a konnyaku (alimentary yam paste) or a banana diet." But a nation prone to dieting fads often ignores such sober advice...
...book everyone was talking about last week at the first World Economic Forum (WEF) ever held in Tokyo was not Thomas Friedman's The World Is Flat, or some other tome on globalization. It was a slim Japanese volume called The Dignity of a State. Written by mathematician Masahiko Fujiwara, the book is ostensibly a nostalgic call to return to ancient Japanese virtues. But it's also a shrill rant that blames free markets for a wide assortment of Japan's?and the world's?woes. "Globalism," Fujiwara writes, "is merely a strategy of the U.S. that seeks world domination...
...boasts one of the lowest unemployment rates, the second highest household income, and the fastest rising property values-and that economic muscle is pumping a boom in construction, retailing, fashion and plain old civic pride. "In many ways, this is one of the city's finest eras," says Masahiko Mori, president of Mori Seiki, a machine-tool company that has just relocated its headquarters from a neighboring prefecture to downtown Nagoya...
INVENTORS Susumu Tachi, Masahiko Inami and Naoki Kawakami AVAILABILITY Around 2008 TO LEARN MORE www.star.t.u-tokyo.ac.jp